Your privacy choices
As described in our Privacy Policy, we collect personal information from your interactions with us and our website, including through cookies and similar technologies. We may also share this personal information with third parties, including advertising partners. We do this in order to show you ads on other websites that are more relevant to your interests and for other reasons outlined in our privacy policy.
Sharing of personal information for targeted advertising based on your interaction on different websites may be considered "sales", "sharing", or "targeted advertising" under certain U.S. state privacy laws. Depending on where you live, you may have the right to opt out of these activities. If you would like to exercise this opt-out right, please follow the instructions below.
If you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on where you are, we will treat this as a request to opt-out of activity that may be considered a “sale” or “sharing” of personal information or other uses that may be considered targeted advertising for the device and browser you used to visit our website.
Blog posts

🌙 GRWM: It-Girl Night Routine
Because being “that girl” isn’t about just looking put together—it’s about romanticizing every single step of your night care. Tonight, we’re going full everything shower + everything care. Hair, skin, lips, nails, even your toes. Yes, your toes deserve love too.

GRWM to Look Like a Bay Area 10 (K-Beauty Edition)
💻✨ GRWM to Look Like a Bay Area 10 (K-Beauty Edition)
Powered by SPF, serotonin, and 3x TokTok Beauty Points—ending TONIGHT (8/1)!

TokTok Team’s Unfiltered Summer Faves (No-Gatekeeping Allowed)
If you’ve ever wondered what beauty products the TokTok Beauty team is actually using all summer long — this is it.